3 One Oh's "I Want It" in Google's Pixel 4 Campaign!
Sync PlacementOctober 15, 2019

3 One Oh's "I Want It" in Google's Pixel 4 Campaign!

Lyrics
I Got that sunshine in my pocket. I got fire like a rocket Say the word ya know Im ready to go I Don't just talk that talk I'm Talking Yeah I walk that walk I'm walking Yeah I'm on it, but You already know Tell father your mother Your sister and your brother Go and tell everyone you know Get your uncle your neighbor Your auntie that's your favorite Cause we Know that's this roofs gonna blow So obsessed Cause it's so so fresh I want it want it want it So bad Gotta have it have it have it Oh yeah I love That's that I know I want It i want it I got that good good so I flaunt it People asking cause they want it They keep staring all your eyes are on me Yeah I'm Spicey like the flavor but I'm sweetest with haters they all wanna get a taste of me Give it, give it, give it give it to me ( x2)

"I Want It" by 3 One Oh was featured in Google Pixel 4 Campaign — a Mighty Maverick Music sync placement reported on October 15, 2019. Streaming links, sync details, and FAQ.

"I Want It" by 3 One Oh was featured in Google Pixel 4 Campaign, with the placement reported on October 15, 2019. The track is part of the Mighty Maverick Music catalog managed by Nashville-based songwriter and publisher Rick Seibold (BMI IPI 503239683). This sync placement adds to 3 One Oh's growing catalog of TV, film, and brand placements across major U.S. networks and streaming services. Music supervisors keep returning to the Mighty Maverick Music catalog for tracks that fit the exact emotional shape of a scene without fighting the dialogue. The placement reflects a broader trend in the industry, where Billboard has reported sync now contributes more than $500 million annually to the music industry. You can stream "I Want It" on Spotify, YouTube, Apple Music, and every major platform.

Last Updated: May 2026

Lyrics

I Got that sunshine in my pocket. I got fire like a rocket Say the word ya know Im ready to go

I Don't just talk that talk I'm Talking Yeah I walk that walk I'm walking Yeah I'm on it, but You already know

Tell father your mother Your sister and your brother Go and tell everyone you know

Get your uncle your neighbor Your auntie that's your favorite Cause we Know that's this roofs gonna blow

So obsessed Cause it's so so fresh

I want it want it want it So bad Gotta have it have it have it Oh yeah I love That's that

I know I want It i want it

I got that good good so I flaunt it People asking cause they want it They keep staring all your eyes are on me

Yeah I'm Spicey like the flavor but I'm sweetest with haters they all wanna get a taste of me

Give it, give it, give it give it to me ( x2)

What show or campaign features "I Want It"?

"I Want It" was featured in Google Pixel 4 Campaign. The cue placement was reported on October 15, 2019. Google Pixel 4 Campaign has been a steady consumer of catalog-tier sync placements, leaning on independent publishers to source tracks that match a specific scene mood without burning a master fee on a top-of-charts cut. Industry coverage from 2025 (Billboard, michaelmusco.com) confirms that average commercial sync licenses in the U.S. ran in the $15,000 to $50,000 range per placement, with networks and streamers shifting to catalog-volume strategies.

Who is 3 One Oh?

3 One Oh is part of the Mighty Maverick Music catalog (BMI IPI 503239683), the publishing and sync licensing operation led by Rick Seibold. The catalog spans pop, hip-hop, indie, worship, and cinematic instrumental tracks built and mixed for sync use. Across the broader Mighty Maverick Music roster — which includes Seibold, Sun Heat, Carry the Throne, 3 One Oh, Riot on the Block, and frequent featured collaborators — the catalog has earned hundreds of millions of streams and dozens of major-network sync placements across ABC, CBS, NBC, FOX, Netflix, Hulu, Showtime, Freeform, ESPN, and the major streaming services.

Where can I stream "I Want It"?

  1. Spotify

  2. YouTube — www.youtube.com/watch?v=S8uUV1vU2lw

  3. Apple Music Why does "I Want It" work for sync placement?

Sync supervisors look for tracks that hit emotional shape, tempo, and lyrical posture without drawing attention away from the picture. The Mighty Maverick Music catalog ships tracks with full instrumental, a cappella, and stem options, which is what allows a supervisor to mix the cue under dialogue at exactly the right level. Industry coverage from 2025 (Billboard, Medium) confirms the sync market continues to favor independent catalog operators over one-off hit licensing — average U.S. sync fees ran $15,000 to $50,000 per placement, and the catalog-volume model has become the dominant shape of the business.

Five production qualities that earned this song the placement

  1. Hook-forward arrangement. The track's structure puts the most emotionally resonant phrase early, giving a music supervisor a usable cue inside the first thirty seconds.

  2. Tempo and groove that match scene pacing. Google Pixel 4 Campaign requires music that supports the action without crowding it, and the track's production was built with that exact use case in mind.

  3. Vocal performance with cinematic posture. 3 One Oh delivers the line with intention and clarity — the kind of vocal that reads at scene volume without shouting through the mix.

  4. Sync-clean stems. Mighty Maverick Music releases tracks with full instrumental, a cappella, and stem versions, which lets a supervisor adjust mix balance precisely against dialogue.

  5. Catalog credibility. Mighty Maverick Music has placed across ABC, CBS, NBC, FOX, Netflix, Hulu, Showtime, Freeform, and ESPN — supervisors lean on publishers they've worked with before because the placement risk is lower and clearance is fast.

Quick reference

Song: "I Want It" Artist: 3 One Oh Publisher: Mighty Maverick Music (BMI IPI 503239683) Songwriter / catalog: Rick Seibold catalog Placement: Google Pixel 4 Campaign Reported: October 15, 2019 Category: Sync placement

Frequently asked questions

Q: What song was featured in Google Pixel 4 Campaign? A: "I Want It" by 3 One Oh, a Mighty Maverick Music release.

Q: Who wrote and publishes "I Want It"? A: The track is part of the Mighty Maverick Music catalog (BMI IPI 503239683), the publishing operation led by Nashville-based songwriter Rick Seibold.

Q: Where can I stream "I Want It"? A: On Spotify, YouTube, Apple Music, Amazon Music, Tidal, and every major streaming platform. Direct links are above.

Q: When was the placement reported? A: October 15, 2019.

Q: Who is 3 One Oh? A: A project on the Mighty Maverick Music catalog managed by Rick Seibold. The catalog has placed across major U.S. broadcast networks, streaming platforms, and brand campaigns.

Q: What network or platform aired the placement? A: Google Pixel 4 Campaign.

Q: How does sync licensing work in 2025-2026? A: Music supervisors source tracks from publishers, indie catalogs, and music libraries. Billboard reports sync contributes more than $500 million annually to the music industry, with average U.S. commercial sync fees of $15,000 to $50,000 per placement (Billboard, 2025).

Q: How can I license a Mighty Maverick Music track for my project? A: Reach out via the contact page at rickseibold.com to discuss specific projects, music budgets, and rights for the Mighty Maverick Music catalog.

Q: Where can I find more sync placements like this one? A: The full archive lives on the rickseibold.com blog, which tracks every placement across the Mighty Maverick Music catalog.

Q: Is "I Want It" available for new sync licensing? A: Yes. The Mighty Maverick Music catalog is actively pitched and licensed for new TV, film, brand, and sports projects via the rickseibold.com contact page.

Browse more sync placement stories on the rickseibold.com blog to dig into the catalog and the music supervisors who keep returning to it.

← Back to Blog