3 One Oh's "Imma Do Me" airs in Netflix's "Insatiable"
Sync PlacementOctober 11, 2019

3 One Oh's "Imma Do Me" airs in Netflix's "Insatiable"

Lyrics
My styles hitting harder than a bass drum I'm calling all the shots like a ray gun Rise up to the level that my name on Cause I am in the zone They be tryna get a hold of my halo But they neva catch up cause they too slow That's cool, imma do me though cause You already know Imma do me though Imma do me You do you bro Imma do me Imma do me Rise to the top If I wanna With Beats so hot like a sauana In my own lane, I'll flaunt it Cause I'm the one to beat Yeah We all got our space No hatin I'm as real as it gets, No fakin Lets love and live what we sayin Cause it will set you free Imma do me Oh Oh Oh

"Imma Do Me" by 3 One Oh was featured in Netflix's Insatiable — a Mighty Maverick Music sync placement reported on October 11, 2019. Streaming links, sync details, and FAQ.

"Imma Do Me" by 3 One Oh was featured in Netflix's Insatiable, with the placement reported on October 11, 2019. The track is part of the Mighty Maverick Music catalog managed by Nashville-based songwriter and publisher Rick Seibold. This sync placement adds to 3 One Oh's growing catalog of TV, film, and brand placements across major U.S. networks and streaming services. Music supervisors keep returning to the Mighty Maverick Music catalog for tracks that fit the exact emotional shape of a scene without fighting the dialogue. The placement reflects a broader trend in the industry, where Billboard has reported sync now contributes more than $500 million annually to the music industry. You can stream "Imma Do Me" on Spotify, YouTube, Apple Music, and every major platform.

What show or campaign features "Imma Do Me"?

"Imma Do Me" was featured in Netflix's Insatiable. The cue placement was reported on October 11, 2019. Netflix's Insatiable has been a steady consumer of catalog-tier sync placements, leaning on independent publishers to source tracks that match a specific scene mood without burning a master fee on a top-of-charts cut. Industry coverage from 2025 (Billboard, michaelmusco.com) confirms that average commercial sync licenses in the U.S. ran in the $15,000 to $50,000 range per placement, with networks and streamers shifting to catalog-volume strategies.

Who is 3 One Oh?

3 One Oh is part of the Mighty Maverick Music catalog, the publishing and sync licensing operation led by Rick Seibold. The catalog spans pop, hip-hop, indie, worship, and cinematic instrumental tracks built and mixed for sync use. Across the broader Mighty Maverick Music roster — which includes Seibold, Sun Heat, Carry the Throne, 3 One Oh, Riot on the Block, and frequent featured collaborators — the catalog has earned hundreds of millions of streams and dozens of major-network sync placements across ABC, CBS, NBC, FOX, Netflix, Hulu, Showtime, Freeform, ESPN, and the major streaming services.

  1. Spotify

  2. YouTube — www.youtube.com/watch?v=O2tAb_GB5uY

  3. Apple Music Why does "Imma Do Me" work for sync placement?

Sync supervisors look for tracks that hit emotional shape, tempo, and lyrical posture without drawing attention away from the picture. The Mighty Maverick Music catalog ships tracks with full instrumental, a cappella, and stem options, which is what allows a supervisor to mix the cue under dialogue at exactly the right level. Industry coverage from 2025 (Billboard, Medium) confirms the sync market continues to favor independent catalog operators over one-off hit licensing — average U.S. sync fees ran $15,000 to $50,000 per placement, and the catalog-volume model has become the dominant shape of the business.

Five production qualities that earned this song the placement

  1. Hook-forward arrangement. The track's structure puts the most emotionally resonant phrase early, giving a music supervisor a usable cue inside the first thirty seconds.

  2. Tempo and groove that match scene pacing. Netflix's Insatiable requires music that supports the action without crowding it, and the track's production was built with that exact use case in mind.

  3. Vocal performance with cinematic posture. 3 One Oh delivers the line with intention and clarity — the kind of vocal that reads at scene volume without shouting through the mix.

  4. Sync-clean stems. Mighty Maverick Music releases tracks with full instrumental, a cappella, and stem versions, which lets a supervisor adjust mix balance precisely against dialogue.

  5. Catalog credibility. Mighty Maverick Music has placed across ABC, CBS, NBC, FOX, Netflix, Hulu, Showtime, Freeform, and ESPN — supervisors lean on publishers they've worked with before because the placement risk is lower and clearance is fast.

Quick reference

Song: "Imma Do Me" Artist: 3 One Oh Publisher: Mighty Maverick Music Songwriter / catalog: Rick Seibold catalog Placement: Netflix's Insatiable Reported: October 11, 2019 Category: Sync placement Writers: Rick Seibold (BMI), Shari Lynn Short (ASCAP), Andrew Burns (ASCAP) Publishers: Mighty Maverick Music, Shari Short Music, Crash Cove

Frequently asked questions

Q: What song was featured in Netflix's Insatiable? A: "Imma Do Me" by 3 One Oh, a Mighty Maverick Music release.

Q: When was the placement reported? A: October 11, 2019.

Q: What network or platform aired the placement? A: Netflix's Insatiable.

Browse more sync placement stories on the rickseibold.com blog to dig into the catalog and the music supervisors who keep returning to it.

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